We help clients define and express their purpose through positioning, brand architecture, naming, visual identity, digital, environments, and more.
Emphasizing craftsmanship and service for an international textile manufacturer — Interior Felt
Giving Focus to a New Kind of Healthcare Clinic — HQ
Uncovering architectural rigour, detail, and beauty at all scales — Giannone Petricone Associates
Designing a strategy for resilient community building — TAS
Emphasizing the edible for a craft-focused edible-cannabis brand — Bogart’s Kitchen
Clarifying a message about the environmental costs of crypto — Conscious Crypto Creator
A leading-edge identity for a ground-breaking Indian basketball team — India Rising
Helping an art gallery lead a cultural evolution — Hannah Traore Gallery
Helping a leading service-design company find its best lines — Bridgeable
Helping one of Canada's oldest architecture firms take their next leap forward — Diamond Schmitt Architects
Purpose-driven team building at the highest level — Sacramento Kings
Identifying great value as a cannabis brand’s chief virtue — Divvy
Launching a Toronto design expo to spark a global design movement — Expo for Design, Innovation & Technology
Establishing a Canadian perspective on global conservation — Nature United
Aligning place with purpose through a digital narrative — Fogo Island Inn
Designing a cannabis brand to show that where you come from shapes what you do — Nith & Grand
Helping a nonprofit support artists striving for change — ArtsHelp
Evolving the Identity of Canada's Biggest Fair — Canadian National Exhibition
Creating a new language for action-adventure — Motive Studios
Visualizing complex research and action through infinite perspectives — Toronto Metropolitan University, Faculty of Engineering and Architectural Science
Helping a national arts institution adapt to its new home — National Arts Centre
Branding a new approach to health tracking with DNA at the heart — Rthm
Designing a platform for the world’s best in architecture and design — AZ Awards
Designing a CBD-wellness brand that knows rituals shouldn’t be routine — Noon & Night
Connecting a neighbourhood to its brand-new waterfront — Brightwater
Directing an award-winning design magazine — Azure Magazine
Branding a natural cannabis skincare line — Mpenzy
Centering a cannabis-brand family on hospitality, diversity, and abundance — Sunday Market
Branding a strong community network that welcomes newcomers — Together Project
Connecting fans with films at one of the world’s most beloved festivals — Toronto International Film Festival
Uncovering new purpose within an established brand — B+H
Building architectural narratives through intimate client collaboration — Roundabout Studio
Designing an artful narrative driven by global action — Office of the Lieutenant Governor of Ontario
Building a story about the walls around us and the potential they hold — Teknion Architectural Interiors
Balancing whimsy and design rigour — Castor
Designing approachable first principles with exceptional experience outcomes — Designstor
The Frontier Tuque is both a question and a statement — The World’s Best Tuque Exhibition