The Avengers of Brown Basketball
India Rising
The Avengers of Brown Basketball
India Rising
The Avengers of Brown Basketball
India Rising
Founded by Gautam Kapur, India Rising brings together the world’s best Indian-origin basketball players. Sure, there is the Indian National Team, but that’s only for Indian passport holders, not Indian-Americans, Indo-Canadians, and others. Kapur enlisted the team into ESPN’s The Basketball Tournament, a single-elimination sixty-four-team bout with more than fifteen million global viewers. Frontier designed its jersey logo and visual identity, celebrating the rise of the diaspora on the global basketball scene.
Visual Identity
Founded by Gautam Kapur, India Rising brings together the world’s best Indian-origin basketball players. Sure, there is the Indian National Team, but that’s only for Indian passport holders, not Indian-Americans, Indo-Canadians, and others. Kapur enlisted the team into ESPN’s The Basketball Tournament, a single-elimination sixty-four-team bout with more than fifteen million global viewers. Frontier designed its jersey logo and visual identity, celebrating the rise of the diaspora on the global basketball scene.
Visual Identity
Combining an illustration of the Himalayas with custom typography, the logo brings together Indian identity and sporting prowess while fitting into the loud and colourful graphic approach of basketball team logos.
Combining an illustration of the Himalayas with custom typography, the logo brings together Indian identity and sporting prowess while fitting into the loud and colourful graphic approach of basketball team logos.
“Imagine ten million people loving a sport but hardly seeing a team that looks like them! And imagine the possibilities for the team once people get behind it.”
Gautam Kapur
“Imagine ten million people loving a sport but hardly seeing a team that looks like them! And imagine the possibilities for the team once people get behind it.”
Gautam Kapur
“Imagine ten million people loving a sport but hardly seeing a team that looks like them! And imagine the possibilities for the team once people get behind it.”
Gautam Kapur
